Imagine a row of cramped stalls on the dusty road somewhere in the Middle East, several hundred years ago. The stalls sit side-by-side on both sides of a dusty street. Some people in the crowd are simply going from one place to another, and some have come to purchase a particular item. The vendors use all sorts of schemes and strategies to get the attention of the passersby and draw them to their own stall rather than to their neighbor’s. Each vendor must convince one person at a time that he has the best product compared to all those around him and that it would be a grave mistake to buy from anyone else besides him. The buyer has to be convinced that what he is giving up is nothing in exchange for the value that he is getting in return.

This is the art of selling.

Every business person, whether on a dusty street in the Middle East or in an air-conditioned high-rise in New York City, has to convince the buyer that his product is the best and that the buyer would be missing out on a great deal by walking away from the transaction. The object of the person or company selling the goods and services is to convince the buyer that he will get more than he is being asked to give.

 

Contents

Chapter 1: The Art of Selling ........................................................................................... 4

Chapter 2: Show Customers the Value ........................................................................... 8

Chapter 3: Be Authentic, Responsive, and Real ........................................................... 12

Chapter 4: Lead; Don't Sell ........................................................................................... 15

Chapter 5: Take Advantage of Social Networking......................................................... 18

Chapter 6: Establish a Long-Term Relationship Through E-mail Marketing.................. 20

Chapter 7: Reassure Your Customers .......................................................................... 23

Chapter 8: Take the Lead in Your Niche ....................................................................... 25

Chapter 9: Be Honest.................................................................................................... 28

Chapter 10: Give It Away .............................................................................................. 30

Conclusion .................................................................................................................... 32

 

People have been mastering the art of selling products and services to those who need them since the beginning of time. The methods The buyer has to be convinced that what he is giving up is nothing in exchange for the value that he is getting in return.

 

Heavy Duty Online Selling that entrepreneurs use to sell their goods have changed down through the millennia, but the principles are still the same.

No business exists without a buyer.

No sale happens until a buyer is convinced that he will benefit by making the purchase. The buyer has to believe that what he is

giving up in exchange is worth less than what he is getting. A person who walks into a fast food restaurant values the meal more than the few dollars that the meal will cost. If the buyer doesn't perceive that he is getting more than he's giving, there is no transaction.

Selling online is no different.

Granted, the method of selling online is relatively new in the history of commerce, and there are certain unique strengths and weaknesses related to online commerce that did not come into play just a few years ago. Selling online is still selling, and the principles have remained unchanged down through centuries of business transactions.

 

One of the biggest complaints about online sellers is that the vast majority of them seem to think only about closing the sale.

And so much more!

 

Master Resell Rights License

[YES] Can sell and keep 100% of the sales

[YES] Can edit the sales letter and graphics

[YES] Can be bundled into another paid package and sell at a higher price

[YES] Can be used as a bonus to another product you are selling

[YES] Can be added into a membership site

[YES] Can pass on the Resell Rights privilege to your customers

[YES] Can pass on the Master Resell Rights privilege to your customers

[YES] Can be given away for free

[NO] Contents of the product can be edited, modified or altered

[NO] CANNOT be sold with private label rights

No Liability

Under no circumstances will the product creator, programmer or any of the distributors of this product, or any distributors, be liable to any party for any direct, indirect, punitive, special, incidental, or other consequential damages arising directly or indirectly from the use of this product This product is provided "as is" and without warranties.