TIP: A sales page where Paypal (or equivalent) as the shopping cart is what makes this OTO very convenient. So, in both cases whether you drive your members to your own subscription page or one of your own sales pages... the OTO comes after the initial transaction (i.e. a subscription or a sale) that YOU control. 

 

And since YOU control it... you can put OTOs on the pages that transpire in the process... Therefore, when someone sign ups for something like a free report to join your list, the OTO appears after they sign up. And if it’s something they are buying from you, the OTO appears right after they pay but now get offered something else related to what they just bought right after they just bought your primary offer.

 

OTO Secrets By Michael Nicholas All Rights Reserved 8These are standard webpages used in the process of transactions at websites and you can piggyback your OTOs onto them very easily. (No scripts required) All we are going to go is dress them up a little different plus apply the Law Of Commitment at an opportune time. 

 

When someone commitments to something, that commitment may allow them to also commit to something else related... as long as they feel it goes along with what they already have committed to. While the Law of Commitment is a very general mindset, in this case we are talking specifically about the commitment to subscribe to, or buy something and while in the transactional mood... you offer them something else at a very convenient time.

 

 Again, as long as it’s related to what they just accepted in some way... (which should enhance what they just got from you) it becomes more possible to upsell them while already in the mood. A simple concept - but one that can have a very powerful effect on your bottom line :>)... AND your customer’s satisfaction too! Ok... so now we know an OTO is a secondary offer that appears after a primary offer.

 

 An OTO upsells the prospect or customer on something else related – after they already committed to taking action on the first transaction be it a subscription or a sale.

 

And ... the OTO can appear on both the Thank You page and the Download page as you can have 2 OTOs as you’ll see... I’ll explain that more in just a little bit... but once we look at the OTO path, you will easily see where to place OTOs in the best responsive spots. I have tested this already for you... so I’ll show you where OTOs get the most response. But first let’s look at a diagram of the basic path of an OTO for a free giveaway offer..

 

Much, much, more!

 

Master Resell Rights License

 

[YES] Can sell and keep 100% of the sales.

[YES] Can edit the sales letter and graphics.

[YES] Can be bundled into another paid package and sell at a higher price. 

[YES] Can be used as a bonus to another product you are selling.

[YES] Can be added into a membership site.

[YES] Can pass on the Resell Rights privilege to your customers.

[YES] Can pass on the Master Resell Rights privilege to your customers. 

[YES] Can be given away for free.

[NO] Contents of the product can be edited, modified or altered.

[NO] CANNOT be sold with private label rights