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April 2022 Product

Media Buying 101

Media Buying 101

Everyone would love an endless supply of free, high quality traffic.
The thought of this is one of the biggest scams on the internet, because without a huge amount of time and energy invested, it just doesn’t exist.
That’s not to say you can’t get a lot of traffic without spending any money. You can. It just takes either a long, long time and lots of hard work building a foundation, or it takes dumb, blind luck because a post happens to go viral or get picked up by a major news outlet. It’s not realistic for the average website owner.
Enter media buying…
You should obviously use free traffic methods in addition to paid methods, but media buying can help you get started making money while you slowly building your free methods like SEO, Facebook, Twitter, etc.
Media buying can be very costly if you aren’t careful, but with some wise choices, you can pull in a significant amount of traffic with very little effort at all.
In this guide, you’re going to learn the basics of media buying, as well as some tips you can use to lower your costs and get more quality traffic.
Before You Buy
The very first thing you need to do before you buy is make sure your offer is the best it can be. This may sound silly, but too many people jump right into buying a ton of ads without running the first test to see how well their page converts!
Additionally, you need to be sure you know your demographic inside out. You need to know as much as possible about your target market in order to target your ads properly and save money.
These days, most places that sell ads on a CPC (cost per click) basis, give the buyer a lower CPC if their ad has a higher CTR (click through rate). Thus, the better your ad performs, the less it costs.
Sounds great, huh?
The best way to get low cost clicks, therefor, is to make sure as many people as possible click your ads. I know, it sounds crazy to even mention this, because everyone obviously wants to get the most clicks possible, right? But it isn’t just about creating a great offer and writing good ad copy.
To get the best possible CTR, you need to make sure you’re not only targeting the right keywords, but also the right demographics.
Media Buying 101
Demographics include factors like:
• Gender
• Age range
• Geo location (where they live)
• Income level
• Education level
• Family status (children, or no children)
• Marital status (single, married, cohabitating, domestic partnership)
• Ethnicity
• Religion
You may not need to know every single one of these things about your target market. For example, ethnicity is really only important if you’re specifically targeting a market that targets one particular ethnicity.
And much more...
Master Resell Rights License
[YES] Can sell and keep 100% of the sales
[YES] Can edit the sales letter and graphics
[YES] Can be bundled into another paid package and sell at a higher price
[YES] Can be used as a bonus to another product you are selling
[YES] Can be added into a membership site
[YES] Can pass on the Resell Rights privilege to your customers
[YES] Can pass on the Master Resell Rights privilege to your customers
[YES] Can be given away for free
[NO] Contents of the product can be edited, modified or altered
[NO] CANNOT be sold with private label rights
No Liability
Under no circumstances will the product creator, programmer or any of the distributors of this product, or any distributors, be liable to any party for any direct, indirect, punitive, special, incidental, or other consequential damages arising directly or indirectly from the use of this product This product is provided "as is" and without warranties.

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