Today's business market is an extremely competitive place. More businesses enter the fray all the time: for the past ten years, more than 750,000 new startups spring into existence across North America. Unfortunately, over 60 percent of new businesses fail in the first four years.  

Why do they fail? According to a study performed by the U.S. Department of Commerce, there are three main reasons startup businesses fold:  

ï‚· Lack of financial planning ï‚· Poor sales skills ï‚· Poorly planned and executed marketing  

Creative marketing addresses all three of these concerns. It is one of the most successful marketing methods available, and since it is low-cost and high-impact, you won't need a huge advertising budget to take advantage of this powerful strategy. 

Table of Contents  

Chapter 1 – What Is Creative Marketing?

The Definition

The History

The Evolution

Chapter 2 – How and Why Creative Marketing Works

The Element of Surprise

It Pays to Be Different

Controls and Variables

Fun with Case Studies

Several Campaigns That Worked

One Campaign That Didn't

Chapter 3 – Creative Marketing for Your Small Business

Advantages

Disadvantages

Cost Breakdown: Money versus Effort

Finding Your Target Market

Chapter 4 – Creative Marketing Methods

Word of Mouth

What is it?

How do you do it?

Summary

Canvassing

What is it?

How do you do it?

Summary

The Sign Says

What is it?

How do you do it?

Summary

Vehicle and Body Advertising

What is it?

How do you do it?

Summary

Promotional Items

What is it?

How do you do it?

Summary

Chapter 5 – Digital Creative Marketing

Establishing yourself

Website basics

Internet marketing basics

Going Viral

What is it?

How do you do it?

Summary

Beating the Blog Drum

What is it?

How do you do it?

Summary

Chapter 6 – Rules and Regulations

Fairness in Advertising

What It Means

Spam Isn't Healthy

Weird Laws and Ordinances

Chapter 7 – Welcome to the Jungle

Table of Figures 

 and Much Much More...

 

Master Resell Rights License

[YES] Can sell and keep 100% of the sales

[YES] Can edit the sales letter and graphics

[YES] Can be bundled into another paid package and sell at a higher price

[YES] Can be used as a bonus to another product you are selling

[YES] Can be added into a membership site

[YES] Can pass on the Resell Rights privilege to your customers

[YES] Can pass on the Master Resell Rights privilege to your customers

[YES] Can be given away for free

[NO] Contents of the product can be edited, modified or altered

[NO] CANNOT be sold with private label rights

No Liability

Under no circumstances will the product creator, programmer or any of the distributors of this product, or any distributors, be liable to any party for any direct, indirect, punitive, special,incidental, or other consequential damages arising directly or indirectly from the use of this product This product is provided "as is" and without warranties.