Dec 2015 Product
30 Maximum Conversion Rate Tips
This Ebook contains following contents
Headline & Sub-Headline
1. Color your headline red.
The color “red” usually symbolizes urgency or importance. Alternatively, you can
use “black” or text with “yellow highlight in the background” if “red” won’t suit your
sales copy’s color theme.
2. Your headline font must be larger than the standard font used for your
sales letter.
3. Imply a benefit or a summary of your offer in the headline.
4. Introduce a character in your headline.
It makes your sales copy more interesting to read and in many cases, relate it to
your prospects.
5. Your sub headline serves as a hook to make your readers continue
reading.
The sub headline goes on to explore other benefits for your reader to continue
reading, which are not shared in the headline.
6. Don’t use too many words in the headline.
As a general rule of thumb, use in between 20 to 25 words for your headline, and
4-6 lines.
Opening of Your Sales Copy
1. Start your copy with a story.
Many average sales copies today are written in such a boring manner. You can
immediately hook your prospect’s interest by relating a fable or preferably a true
story on your account.
2. Address an important or critical issue.
If your product is closely related to a very important or critical recent issue faced
by majority of your prospects, there is no better case scenario than this (or niche
marketing at its best as I’d like to call)!
3. Make safe assumptions about your prospect.
While some successful people adopt the “don’t make assumptions” attitude, the
truth is that you can still make some safe assumptions now and then… and
people DO make assumptions now and then, whether they know it or not.
4. Be sure to follow in by mentioning a problem your prospect is facing.
You want to qualify your prospect by telling him or her the problem he or she is
facing.
And then, you want to make the problem “sound” BIGGER, as if it’s a real big
deal.
5. Don’t forget to introduce yourself!
You don’t have to make it super fanciful, though. A simple introduction would
suffice.
And Much More...
Table of Contents
Copywriting Today
Headline & Sub-Headline
Opening of Your Sales copy
The Middle Section of Your Sales Copy
Throwing in Endorsements & Testimonials
Call to Action
Recommended Resources + Bonuses
Increase Your Sales Copy’s Conversion Rate By
Making Minimum Changes That Deliver
Maximum Impact!”
Master Resell Rights License
[YES] Can sell and keep 100% of the sales.
[YES] Can edit the sales letter and graphics.
[YES] Can be bundled into another paid package and sell at a higher price.
[YES] Can be used as a bonus to another product you are selling.
[YES] Can be added into a membership site.
[YES] Can pass on the Resell Rights privilege to your customers.
[YES] Can pass on the Master Resell Rights privilege to your customers.
[YES] Can be given away for free.
[NO] Contents of the product can be edited, modified or altered.
[NO] CANNOT be sold with private label rights
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